On June 7th, Billerud will exhibit in the VIP section of the Swedish pavilion at the World Expo in Shanghai and willl hold two all-day seminars and expect about 140 visitors.
Most visitors will come from China, but other parts of Asia will also be represented. This is an unique opportunity to gather Asian contacts and to showcase a wider presentation of Billerud´s innovative products in the growing Asian market.
Billerud products fit very well with the theme of the entire World's Fair, which is "Better City - Better Life". The concept is to present sustainable ideas for improving quality of life in a world where more and more people live in large cities. Packaging paper and solutions for food, industrial products and fast food, sacks solutions for food or building materials and paper for the health care sector - all are products that must be produced in a sustainable and efficiently in order to make “Better City- Better Life” a realistic prospect for the future.
Billerud´s participation is part of the investment of the Swedish Forest Industries association which is one of the main sponsors of the Swedish pavilion.
More information about the World Expo in Shanghai on http://www.swedenexpo.cn/en/ and http://en.expo2010.cn/